luxury beauty copywriter
PARIS BASED
“nothing about my path follows a straight line. my journey rides a rainbow, built on instinct, detours, and a refusal for the status quo”
a woman of all trades.
MY SWEET SPOTS
Experience with 360 campaigns, from press releases to social, CRM, websites , AI design and events, shaping stories that feel immersive, human, and actually interesting.
(01)
FASHION.
From content production and SoMe management for Etam to creating captions for Instagram & TikTok for Longchamp and The Kooples.
(02)
BEAUTY.
From hosting a digital upscaling workshop for MUA’s for YSL Beauty to product descriptions for BYREDO or CRM campaigns for Lancôme.
(03)
FRAGRANCE.
From new fragrance launches for Viktor&Rolf or Mugler to re-launching iconic fragrance campaigns for Armani, Valentino or Azzaro.
ELEVATOR PITCH MOMENT
FUN FACTS.
i’m franco-american and based in paris. i work in luxury fashion & beauty. i am also a forensic genetic genealogist aka i solve cold cases (yes, really). i love the color pink and truly believe in sliving.
EXPERIENCE.
american university of paris born. parisian ad-agency raised. i have 15+ years experience in digital marketing, corporate comms, social media, creative copywriting & PR.
PERSONAL LIFE.
book worm. LGBT advocate. cat mom. obsessive compulsive chai drinker. serial moodboard maker. currently working on my first novel.
years
as a freelancer
6
clients around
the world
25
pirate-eyed bengal cat
named chacha
1
I’m not a regular copywriter.
I’m a cool copywriter.
LIFE IN A NUTSHELL.
CLIENTS.
